Posted: 29 August, 2013
by Renee Moore
New Anti-Sexual Assault Campaign Targets Aussie Blokes
Don't Be That Guy
A new campaign aimed at deterring sexual assault is being launched in Australia today, targeting blokes to be more ethical when they're out on the town.
"Don't be that Guy" is based on the hugely successful Canadian campaign and turns the table on previous anti-sexual assault initiatives.
Instead of telling women how to avoid becoming a victim of assault, Aussie men are now being urged to never be "that guy" on a night out.
Karen Willis, Executive Officer of Rape and Domestic Violence Services Australia, acknowledges the focus of sexual assault campaigns had previously been on women.
"In the past we've often spent a lot of time talking to women about how to avoid sex offenders. What we need to do is make those who commit these acts of violence responsible for their behaviour, and they're the ones we need to target."
"We need to change our discussion around sexual assault. We need to stop making women responsible for the poor behaviour of a small group of men."
"Perhaps what we should say to men is, 'If you think when you get drunk you're going to sexually offend, then don't get drunk."
"Promoting ethical verbal and non-verbal skills that assist in negotiating consensual sexual intimacy is essential if we are to see the rates of sexual assault decline," Willis said.
The campaign, coordinated by a working group from Sexual Assault Services and NSW Women's Health Centre's, coincides with the annual Day of Action Against Sexual Assault.
Volunteers will be distributing "Don't be that Guy" postcards and campaign material at train stations from Central to Campbelltown.
In Australia, it is estimated that 1 in 5 women will experience sexual assaults in their lifetime. In most sexual assault cases, the offender is known to the victim.
For more information, support or sexual assault counselling, contact: Rape & Domestic Violence Services Australia - 1800 424 017.